ToDo for the media industry manages its customers, deals, and outreach actions. Broadcasters, publishers, and many other media companies operate in a highly active and competitive market that has seen important changes in the past few years. Leading organizations in the media and entertainment field are trying to amalgamate, combine, and modify their business models and revenue streams to adapt them to changing customer choices and challenges in the new economy. ToDo works as a center specifically created to improve sales, customer and marketing service processes, account billing, and capability functions within the company. ToDo can take your media and entertainment business from low incomes to unlimited revenues and can allow you to create a more creative way of loyal and constant communication with the customers. 

Here are some of the important areas where ToDo can benefit the media industry.

1. Adopt new technologies

With ToDo, businesses can maximize the effectiveness of new technologies. ToDo lets sales teams obtain client portfolios, data, and information from a host of devices. Sales teams are more mobile, check-in with clients on- and off-site, and access new data in real-time. ToDo is also highly scalable; as the need for more staff increases, ToDo can allow more and more agents to access and use the software without adding servers or equipment. In particular, ToDo avoids larger, start-up infrastructural costs, letting businesses focus on staff and service.

2. Improve sales opportunities and increase leads

ToDo allows users to organize and maximize sales possibilities. It can automate client-information acquisition through web sign-up forms, and the software can organize and store those details for collaborative access among users. Additionally, ToDo can distribute an actionable sales report to the right salesperson or team. Teams can schedule client communication based on risk, or prioritize contacts in fields with growth potential. Agents can organize clients and customers based on which stage they are in the process. Through the real-time organization, users can maximize productivity and create more sales by clearly knowing which clients need information, services, or urgent callbacks.

3. Examine data to manage larger trends and control levels

With ToDo, businesses can examine short- and long-term trends in the industry as well as monitor sales staff and client portfolios. ToDo gives end-to-end visibility and total media management so that managers can better inform and choose sales tasks. Agents can see a history of ad performance data and client information together. Furthermore, ToDo can use data to help predict future possibilities. Data analysis can highlight future sales possibilities that may not be directly visible. ToDo can provide analytics of current and past data to personalize offerings or create content for individual clients and perform client competition analysis to develop stronger plans.

4. Improve customer experience and build customer relationships

ToDo lets operators access a myriad of media forms from one simple dashboard so that operators have access to customers through social media, text, voice, and video. Because users have full access to client portfolios, they can create flexibility with customer communications throughout a client’s sales cycle, letting all users, managers, and account professionals see the same notes and data that give customers a personalized, consistent experience. By combining sales, service, and management on one platform, ad designers can arrange rollouts with an advertiser’s overall strategies and provide accurate reports on ad performance.

5. Empower workforce management

ToDo can help managers more aptly follow their teams’ development. It can automate specific, important elements within the sales funnel, such as creating automatic callbacks and setting up reminders for renewals. ToDo also helps improve sales skill sets by allowing managers to monitor operators’ day-to-day progress, separate issues, and errors, and use training programs that enhance users’ sales proficiencies.

6. Cooperate with other sales teams and media professionals

ToDo implementation and adoption help teams cooperate and maintain client-centric results. ToDo lets agents share information in real-time. Moreover, it promotes interdepartmental collaboration between sales, account management, and account planners. Sales reps can cooperate with accounts to get histories and other data, and then accounts can plan sales growth.

ToDo for media and advertising agencies is one such software that allows its users with all the required features and smoothens the sales process. With the automation of basic sales tasks and easy to create reports, ToDo is the best choice for the media and entertainment sector. ToDo simplifies your complicated business activities addressing all the pain-points by streamlining sales methods and keeping the sales funnel filled.

At Kingslabs Technologies, we provide customized CRM solutions. A good CRM software like ToDo could be the resource you need to succeed in the new decade. Contact us at, or call us on +91 8880477700.

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